Stitch Fix…Not A Quick Fix
February 21, 2018
There’s no time to waste when your date is at 7 p.m. and you have nothing to wear. Then you remember, you have an unopened box: a monthly subscription to Stitch Fix.
Stitch Fix is a personal shopping service that sends personal-styled outfits to your door in a preferred time frame. If you like it, purchase it and if not, return it. The solution of not leaving the comfort of your home is an offer that seems too good to be true. And you’re right, it is.
Before you search the site, Stitch Fix asks a short questionnaire and provides a survey to help accurately find your perfect outfit. Their attention to detail, ranging from your size to preference of color, is impressive… but at what cost?
The site charges a non-refundable $20 a month. The monthly charge can go towards the purchase but doesn’t save you much, as prices vary between the $20 to $50 range. $20 may not seem like a lot but could make the difference between a few days worth of groceries and starvation. (That’s a little extreme, but you get my point) If you keep the five items, you get a 25 percent discount. Here’s the catch: a complete outfit can cost $100.
The irony of targeting a college audience raises eyebrows, as reviews are coming from middle-aged women. Stitch Fix’s marketing falls short when it comes to accommodating to the average college student.
Students on a budget rarely have the luxury to spend money planning and purchasing expensive outfits, no matter the personalization or quality. While Stitch Fix offers adjustments on how often you receive packages, the amount of money you spend is ultimately not a smart investment.