Flash mob aims to raise awareness for Feed ’em Soup
April 29, 2012
Friday was thriller night.
Or day, seeing as how Feed ’em Soup’s flash mob took place at 10:50 a.m. in the MLK Commons. About 10 students danced to various Michael Jackson songs, including “Thriller,” as part of an awareness event for the organization. Feed ’em Soup provides free community meals twice monthly, among other services.
The dancers were exclusively members of the Public Relations Student Society of America (PRSSA). PRSSA President Colleen Krohn said she had to work with an organization as part of a class project and enlisted the help of PRSSA members for the flash mob. Krohn said the choice to dance to Michael Jackson’s “Thriller” was made after working with Feed ’em Soup.
“At first the president of Feed ’em Soup was talking about zombies and how she likes them,” Krohn said. “We couldn’t think of how to work that. But sometimes when I think of zombies I think of ‘Thriller.’”
Alex Smith, Feed ’em Soup meal director and chef, handed out small burgers to onlookers before and during the dance. Smith said the burgers were provided by the Huddle, 817 W. Lincoln Highway, to help attract passing college students.
The flash mob was supposed to be a surprise, but some people knew beforehand and stopped by to watch. Others were walking through the MLK Commons when they came upon the zombie-imitating dancers.
“I just heard about it and came over from Altgeld,” said John Sentovich, director of planned giving. “They said it was a flash mob for a good cause. It took a lot of guts.”
Krohn said PRSSA and Feed ’em Soup chose the flash mob tactic because it had the potential to grab a lot of attention.
“It’s just a good way to get people to watch you,” Krohn said. “You can hand out as many fliers as you want, but people will really pay attention if you bring entertainment to the crowd.”
Friday was thriller night.
Or day, seeing as how Feed ’em Soup’s flash mob took place at 10:50 a.m. in the MLK Commons. About 10 students danced to various Michael Jackson songs, including “Thriller,” as part of an awareness event for the organization. Feed ’em Soup provides free community meals twice monthly, among other services.
The dancers were exclusively members of the Public Relations Student Society of America (PRSSA). PRSSA President Colleen Krohn said she had to work with an organization as part of a class project and enlisted the help of PRSSA members for the flash mob. Krohn said the choice to dance to Michael Jackson’s “Thriller” was made after working with Feed ’em Soup.
“At first the president of Feed ’em Soup was talking about zombies and how she likes them,” Krohn said. “We couldn’t think of how to work that. But sometimes when I think of zombies I think of ‘Thriller.’”
Alex Smith, Feed ’em Soup meal director and chef, handed out small burgers to onlookers before and during the dance. Smith said the burgers were provided by the Huddle, 817 W. Lincoln Highway, to help attract passing college students.
The flash mob was supposed to be a surprise, but some people knew beforehand and stopped by to watch. Others were walking through the MLK Commons when they came upon the zombie-imitating dancers.
“I just heard about it and came over from Altgeld,” said John Sentovich, director of planned giving. “They said it was a flash mob for a good cause. It took a lot of guts.”
Krohn said PRSSA and Feed ’em Soup chose the flash mob tactic because it had the potential to grab a lot of attention.
“It’s just a good way to get people to watch you,” Krohn said. “You can hand out as many fliers as you want, but people will really pay attention if you bring entertainment to the crowd.”