I like it disassembled and carried around in my pockets.

Again, awareness has struck. I am now even more aware of the stupidity of others.

On Monday I received a Facebook message from a friend explaining this year’s viral campaign for breast cancer awareness. Just like last year’s bra color frenzy, I have no idea where this campaign originated or what purpose it holds.

According to mashable.com, “[a] Detroit blog suggests that the color update craze was started by women in Detroit who are trying to raise awareness around Breast Cancer.”

Last year, I knew the color of the bra you were wearing at that moment and at least that had something to do with breasts. This year, unless you keep your boobs in your purse/handbag, please explain as you post “where [you] like it” what sharing where you place your purse/handbag has to do with your breasts or cancer.

Leah Ryan, a first year communication theory graduate student said, when I first saw it on my cousin’s page, “I thought it was about sex. But, then I thought, she wouldn’t write that on Facebook.”

She said the campaign was positive and negative.

“It’s positive because it does raise awareness,” Ryan said. “It’s negative because it doesn’t raise awareness of what it is and it’s also dirctly focused only at women.”

Awareness only works when you do something about your cause.

Telling me you’re wearing a polka dot bra does nothing for you or me. But if you did partake in either of these campaigns, you surely are now more aware of breast cancer and its dangers.

You can answer at least one of the following questions in the affirmative: Did you do your self exam this month and have you been doing it every month? Did you go to your yearly gynecological exam or encourage a girlfriend, sister, wife or friend to go to theirs? Did you sponsor someone to do one of multiple walks or runs that actually gives funding for those who can not afford to go to their doctor or pay their medical bills? Do you know your hereditary risk?

Again, surely you must know since you took part in this campaign and are now more aware.

Or maybe after all is said and done, post something that someone should be aware of for Breast Cancer Awareness month. I’ll start. Deodorant does not cause breast cancer. According to the National Breast Cancer Foundation, researchers at the National Cancer Institute have not found evidence linking deodorant to developing breast cancer.

Maybe you just want to cause a stir with your posting. Maybe you want to do something sexy, something fun.

If you really want to do something controversial and different all in the name of breast cancer — get out of your house and go support one of many events happening. At the end of this month Rockford is hosting the American Cancer Society’s Making Strides Against Breast Cancer.

If you don’t want to walk, you can go and do something: support those who have gone through a terrible disease and honor those who lost the battle.