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The Student News Site of Northern Illinois University

Northern Star

The Student News Site of Northern Illinois University

Northern Star

The Student News Site of Northern Illinois University

Northern Star

Emojis created to attract students: Engagement above average in past month

By Angela L. Pagan | September 7, 2017

DeKALB — A $5,000 NIU emoji and sticker app launched by the Division of Enrollment Management, Marketing and Communications has been downloaded 1,815 times since its launch May 1.NIU’s marketing team paid Visixtwo, a company that works with institutions...

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