Northern Star


 
Northern Star

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The Student News Site of Northern Illinois University

Northern Star

The Student News Site of Northern Illinois University

Northern Star

Research rookies explore color psychology

By Lauren Dielman | March 20, 2012

Something as simple as the choice of color a marketer uses on their product could affect a person’s decision to buy the company’s merchandise. Melissa Woodall, sophomore illustration major, is examining marketer’s color choices to use on their merchandise...

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